Blue Mountain Packaging (BMP) is a full-service packaging and marketing fulfillment company with a unique personality and a big challenge. The company was thriving with word-of-mouth business, but wanted to grow. For that, they needed a web presence. BMP prides itself on the company's commitment to personal, single-point-of-contact service, and did not want their big-name experience to create an impression that they are a big, impersonal company.
In consultation with BMP's owner we identified a brand that balances BMPs impressive clients and capabilities with their more approachable corporate personality. We chose language that had fun with the juxtaposition of concepts, and images that reflect the owner's passions and the company name. Because BMP sells to clients who already know packaging, each page presents only samples of BMPs work and a reinforcement of BMP's vibe. Take a look at BlueMountainPackaging.com